Hey, I’m Annie. I’m from Philadelphia, but Jersey has my heart. I have two adorable cats and love anything related to food.
When did you begin your digital marketing journey?
I graduated with a Marketing degree and began my journey in April.
What made this a career path you wanted to pursue?
I have some experience in IT and Graphic design, but I wanted to pursue something that was a combination of both. I love that digital marketing incorporates technology, creativity, and much more!
What project have you worked on that you are most proud of?
I’m very proud of building the PBAU Online Program from creating the websites to videos. It was the first project I’ve worked on from top to bottom and with the help of my team, I was able to easily complete parts of the project.
What aspect of digital marketing are you most passionate about?
I love that I get to provide services for clients who are making a difference in the world. It gets me excited to work, knowing that I’m helping companies reach their goals.
What’s something about your job people might find surprising?
Digital marketing requires a diverse set of skills. They need to have a broad range of skills related to promotional content, including website optimization, content marketing, campaign management, project control, and leadership skills.
What is your favorite part of working at A&G?
I love that everyone on the team shares the same vision and is always willing to help one another. We are very supportive of each other and work together to offer creative feedback.
Do you have any advice for those who might be new to the industry?
My advice would be to keep educating yourself. Stay up to date with new products, social media platforms, skill sets, etc. Not only will it help your business grow, but it will also help you grow as a person.
How do you explain your job to friends and family who don’t know anything about digital marketing?
I would say that digital marketing is the connection between the business and the people. We are kind of like the “middleman” that promotes the products and services offered by businesses to their targeted audience.
If you had a fake/funny job title, what would it be and why?
Wizard of Web – I mostly do a lot of web work throughout the day and I love it. I’m definitely a tech/web person, who will get anything done to make sure the website looks perfect.